The Onward Blog

This blog is all about helping you market your business through social media, content marketing and public relations, but sometimes my posts will relate to personal use of social media, technology or digital tools. This…

This is the second post in a two-part series designed to help individuals and business owners avoid ethically questionable web agencies and make smart decisions regarding their presence on the web. Don't forget to read…

This is the first post in a two-part series designed to help individuals and business owners avoid ethically questionable web agencies and make smart decisions regarding their presence on the web. After reading this, be…

Technology is a beautiful thing. It can allow us to be more productive, more tuned in to work-related data and much more responsive. The amount of work we can get done on an iPad anywhere…

I get a lot of questions from clients about how search engine optimization (SEO) works and what tips and tricks can help increase exposure on search engines. Sometimes it helps to take a few steps…

Google+ is rolling out a new look for its header graphics on both business and individual pages. Here is a screenshot of a new design I updated for one of my clients' pages (souchi): I…

File this in the "Think Before You Share" category. Randi Zuckerberg set off a Twitter firestorm earlier today when she posted a Veteran's Day-themed tweet promoting her new book, Dot Complicated. The tweet read "In…

I read a great article on Forbes.com recently called “Should You Outsource Social Media Or Do It Yourself?” The article has some great general points like determining the primary goals and objectives of social media…